Comparing visit numbers to sites such as retail and recreation locations with the pre-COVID average
The Google mobility index is based on data from users who have opted into location history for their Google account. For each day it compares the number of visits to different types of places with the average for that day during the first six weeks of 2020.
To provide data for the North East LEP area, indices for County Durham, Northumberland and Tyne and Wear have been given weightings based on their population size and then combined. Weekly averages have also been calculated to provide comparisons of trends over a long time period, for example, between indexes for different local authorities or different location types.
The retail and recreation mobility index provides information about visits to shopping centres, restaurants, cafés, theme parks, museums, libraries and cinemas but excludes visits to supermarkets and pharmacies. The index to 19th February suggests that:
At a local level, the weekly average retail and recreation indices in the North East highlight that:
The weekly average indices for different location types within the North East highlight that:
Source: COVID-19 Community Report [Google, up to and including 19th Feb 2021]
Data information: The number of retail and recreation visits for a specific day is expressed as an index compared to average visits for that day during the first six weeks of 2020.
The North East LEP area index is based on a weighted combination of indices for Northumberland, County Durham and Tyne and Wear, with the weights based on population size.
Source: COVID-19 Community Report [Google, up to and including 19th Feb 2021]
Data information: The number of retail and recreation visits for a specific day is expressed as an index compared to average visits for that day during the first six weeks of 2020. The weekly average is calculated for the seven days up to and including the Friday named in the chart.
The North East LEP area index is based on a weighted combination of indices for Northumberland, County Durham and Tyne and Wear, with the weights based on population size.
Source: COVID-19 Community Report [Google, up to and including 19th Feb 2021]
Data information: The number of retail and recreation visits for a specific day is expressed as an index compared to average visits for that day during the first six weeks of 2020.
The weekly average is calculated for the seven days up to and including the Friday named in the chart.
Source: COVID-19 Community Report [Google, up to and including 19th Feb 2021]
Data information: The number of visits for each location type on a specific day is expressed as an index compared to average visits for that day during the first six weeks of 2020. The weekly average is calculated for the seven days up to and including the Friday named in the chart.
The North East LEP area indices are based on a weighted combination of indices for Northumberland, County Durham and Tyne and Wear for each location type, with the weights based on population size.
The residence index is based on the number of hours at home rather than visit numbers.